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Smiley or thumbs: choosing a reaction type

Updated Oct 6, 2026

Iterato offers two reaction styles. Smiley (the default) captures positive, neutral and negative. Thumbs is a quick yes or no.

Use smiley when

  • You want to separate "fine" from "great", for example after onboarding

  • You plan to ask follow-ups for neutral users too (followup_if_neutral only works with smiley)

Use thumbs when

  • The question is binary: "Did this solve your problem?"

  • You want the fastest possible interaction, such as on mobile

How to set it

IteratoService.collect("help-article-read", { reaction_type: "thumb" });

Any other value falls back to smiley.

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